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“Maximizing the efficiency in your home means more than just chucking your incandescent light bulbs. Just as a house is more than four walls and a door, energy efficiency should be holistic, with insulation, appliances, lighting and clean electricity all working together.”
Brain Walah, Tuning Up the House, TIME Magazine, 2-14-08
“The green movement has exploded in the mainstream, but that growth has resulted in false claims and an unbelievable amount of greenwashing. So, let’s talk in real terms. According to the EPA, the average household spends about $2,100 on energy bills every year. Simply put, saving energy will save people money. Unlike green, energy efficiency is something that home buyers can understand, process, and wrap their heads around. For this reason, we should think of energy efficiency as a prime strategy.”
Nigel F. Maynard, 10 Strategies of Energy Efficiency, BUILDER Magazine, 8-25-09
“Projects that improve efficiency pay for themselves quickly and help people and businesses save money. Renewables, meanwhile, cost more money to achieve the same reductions. It makes more sense to retrofit for energy efficiency before adding renewable technology like solar or geothermal”.
Sari Krieger, Before Adding, Try Reducing, THE WALL STREET JOURNAL, 6-15-09
“Using smarter technologies, more brains and less money to wring more work from less delivered energy – what energy experts call "end-use efficiency" – is the largest, cheapest, safest, cleanest, fastest, most diverse, least visible, least understood and most neglected way to provide energy services.”
Amory B. Lovins. The Case for Efficiency. Fortune Magazine July 7, 2008
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